To create an amazing app you need feedback. But sometimes getting that feedback, especially data-driven, non-subjective feedback is almost impossible if you entirely rely on your users. In fact, gaining these insights can be easily done if you’re tracking these metrics in your app. Feedback…
Creating an app is no easy feat. Beyond the development of the app, there’s the need for ongoing testing, bug fixes, updates, security…the list goes on. You can’t simply upload an app to the App or Play Store and leave it there with the expectation…
Email automation is one of the best ways of ensuring engagement from new subscribers to your mailing lists. With email automation, you can warm a new subscriber to your content and engage them in what you do, even if they’ve just missed your latest newsletter….
Following Facebook’s annual F8 conference that took place in San Jose this week, here’s a breakdown of all the latest features that are coming to the Facebook, Messenger, Instagram, and WhatsApp group. Most of these additions focus on shopping features, as Facebook looks to maximise…
Get the latest Digital Trends including updates to social media, search engines and other digital platforms in our monthly handout. Not content with the ‘what’ we take a deeper dive and help our clients to understand why they should care and how we can take…
Welcome to the April Edition of the Guerrilla Marketing Insider Report giving you an overview of the best and worst marketing and PR campaigns from the month. Marketing isn’t always about big campaign and stunts. This month, Primark is setting an example to failing businesses,…
YellowDog was keen to support the sales team with a marketing strategy that could generate inbound leads by demonstrating both the rendering platform and the ability of the technical customer support team. We created a content marketing strategy over two months that demonstrated not only…
Google Ads (formerly known as Adwords) is a largely daunting and confusing platform. There’s no way to just ‘hop in and try it out’ with Google Ads, forcing new people on the platform to use their Ads Wizard which is about as much help as…
We always have and always will be an ethical marketing agency. We ensure that we not only represent our clients’ brand values by being conscious of our own social and environmental impact, but also consider these factors at every stage – from the way we…
In a joint proposal from the Department for Digital, Culture, Media and Sport (DCMS) and Home Office websites sharing and hosting harmful content could now be liable for a fine. The Online Harms White Paper produced by both governing bodies, have suggested establishing an independent…
