The hardest part of growing a business making people aware that you exist and that what you do is important. Telling your story in a compelling way, engaging your target customers, and getting people talking is a tried and tested formula for business success.
Because we deliver. We’ve secured coverage on the Guardian, ITV News, Telegraph, BBC, Forbes, and local regional media, depending on our clients’ needs. Our creative team will get your message out there using our nurtured network of journalists and influencers, targeted to your industry and audience.
Director, Engine Shed
“When major PR opportunities arise at fairly short notice - such as hosting senior Royals and Ministers - Caroline was able to guide us through how best to take advantage of the opportunity whilst sticking within the constraints that naturally come with such high profile guests.”
104 pieces of PR coverage (almost 1 piece every 3 days) leveraging 147m+ reach. 51 pieces of coverage leveraging 89m+ reach. Landing a broadcast live interview in the first month of delivery.
Just a few examples of what we deliver.
We’ve helped companies like YellowDog land a spot on ITV News at 10, secured an exclusive interview in The Telegraph for Kinneir Dufort, exclusive coverage in The Guardian, and live features on BBC Victoria Derbyshire – among others.
Do you feel like you’re shouting into the wind when it comes to working with the press?
Don’t worry, we’re here to help.
The businesses we work with range from startups to large corporates. We use our tried and tested methods to gain local, regional, national, and global PR coverage for our clients. How do we do it? Glad you asked.
We’re a digital agency that can land you press
Every day, there are thousands of journalists reaching out for stories. However, not everyone will be right for your brand. We use social media and multiple press databases to find your perfect press opportunity amongst the noise.
When looking for opportunities we think about your bigger business picture, where you want to be in five years’ time, and how we can help you get there. We consider whether local, regional, or national press will best fit with your goals and focus on landing you quality press coverage from well-known media outlets. In the past, our clients have featured in The Telegraph, The Guardian, Thrive Global, and The Sun to name just a few. But we don’t just stop at print. We have also obtained guest spots on BBC radio shows and TV appearances for our clients.
When we pitch businesses for a press interview, we showcase your brand in a way that piques interest from journalists. With decades of combined experience, we have spent time cultivating relationships with the media and have used our extensive list of press contacts to get our clients press coverage. Our contacts are so good that we achieved a global reach of 51 million in just 90 days.
Using press releases to gain PR opportunities for your business
Journalists receive hundreds of emails every day. At OggaDoon, we use our skills and experience to tip the odds in your favour when it comes to press coverage. In PR, timing is everything. We speak to journalists every day so we understand what they want and when they want it. This means that we know when our press contacts are looking to write a story that aligns perfectly with your business.
We identify stories within your business that will help to boost brand awareness, build your reputation as a business, and generate leads. This could be a new employee coming on board, a project you’re involved in, a new product being launched, or an award win.
When we write press releases we’re thinking about the bigger picture: who does your business need to reach and how can we use brand awareness to facilitate leads and new relationships. We craft headlines based on what we know will grab attention and create impact. By listening to what you have to say about your business, we craft copy that lands press coverage and showcase your brand in the best possible light.
Using PR to raise your profile
So you know how important profile raising is for your business, but how do you get there? That’s what we’re here to help with. We create press decks for our clients that give journalists a clear, concise, and engaging overview of your business. They delve into who you are, your business journey, your company ethos and the reasons behind it.
Guest blogs for press titles are a valuable opportunity to share your business story in a way that makes people sit up and take notice. We find an opportunity, present you with the key points, get your input, and write the blog based on what is important to you. Guest blogs can tap into an audience that you may not have otherwise had access to.
Another card up our sleeves is thought leadership pieces. These are designed to boost your profile as a business owner and showcase your expertise on key changes and developments in your industry. Thought leadership pieces are crucial for developing your relationship with key players within your industry and demonstrating your expertise to potential clients.
In a nutshell, we’re here to talk you up. We understand how hard it can be to run a business so we’re here to ease the burden and make your life simpler.
Our tailored PR service starts at £1000 PCM. To get started, fill out the form below. We will respond in one business day and get the coffees in for our first meeting.