Challenges
Landing press and media coverage for tech companies can be challenging. How much jargon, how much founder – how much is too much? Networking solutions, 5G, network slicing – they’re not topics that make for an easy pitch as it is.
Thankfully, our creative pitching strategy and guerrilla tactics delivered for SaaS client Zeetta Networks, as the press we secured helped them to move into scaleup growth.
Strategy
Building strong relationships with technology and business journalists removes the uncertainty for clients when it comes to press pitching. We know what journalists are looking for, and we know how to get the stories from your business.
Guerilla Tactics Used:
PR
Media relations
Tech marketing
SaaS marketing