Challenges
Success app marketing doesn’t happen overnight: it’s the planning, preparation, and production of a high class strategy that wins every time.
Strategy
Any B2C app has to have a strong USP: we’re bombarded with apps but 90% of app launches fail because they simply don’t address any meaningful need of their target audience. Our strategic app launch strategy included influencer marketing, landing press coverage, ASO optimisation, and PPC. Not only did we see high volume downloads, but increased engagement and retention.

Guerilla Tactics Used:
PR
Digital Marketing
Social Media


