Challenges
With screen time becoming a growing issue among families and individuals, Screen Time Labs were early to capitalise on the niche of developing a tool that would help people to manage how long they spend on their various screens and apps. The challenge was to present the brand as a viable option for acquisition through their PR and media coverage.
Strategy
We focused on the impact of strong PR and branding to improve website performance, gain media coverage, and ultimately present Screen Time Labs and a viable prospect for potential buyers.

Guerilla Tactics Used:
PR
Digital Marketing
Social Media


