OggaDoon is thrilled to welcome a new client, Kongsberg, with whom we’re working closely to pursue recognition and increased visibility for their prestigious business. We’ve specifically set out to do this by submitting them as competitors for business awards – not just to show off their current and past successes, but to be an ongoing asset in their recruitment and marketing toolkit. After all, awards can be an excellent marketing and PR strategy for businesses, and as with any marketing and PR activity, we consider ourselves experts.
Winning awards, especially prestigious and sector-specific ones, offers significant benefits to businesses. It enhances their reputation and helps attract top talent by showcasing a commitment to excellence. Awards also provide third-party validation, boosting credibility and visibility in the industry, which can draw new clients, investors, and partnerships – all the while boosting morale internally by recognising team efforts and fostering loyalty, which in turn helps retain key employees.
For Kongsberg, attracting top level talent to support their continued growth is a key priority. Forward thinking and innovative, their organisation has all the credentials a company like theirs could hope to have, and it’s easy to see they’re awards-worthy. However, the application process for many awards is often long and complicated – not to mention the time and effort it takes to research all the different options and pinpoint the ones that would be most impactful in the context of their field. The Kongsberg team have enough on their plate as it is, so why not outsource this more time consuming part of the process?
This is where OggaDoon comes in. Our PR and marketing skills, especially our team’s talent for research and copywriting, translates well into tasks like these. We have experience with helping our clients find ways to tell their stories and show the impact they’ve had in ways that meet the strict criteria set out by the organisations behind these awards.
Overall, awards serve as powerful marketing tools, setting companies apart from competitors and solidifying their status as leaders in their field. Does your business deserve this kind of recognition as well? If you want help with researching relevant awards in your field – be they international, national or regional – that will bring your organisation the attention you want, get in touch!
