There’s a sale on social ads
Now is a great time to build your brand awareness online as more people go online (particularly on social media) and companies pull their marketing budgets.
New Features for Facebook, Instagram, and WhatsApp Announced at F8
Following Facebook’s annual F8 conference that took place in San Jose this week, here’s a breakdown of all the latest features that are coming to the Facebook, Messenger, Instagram, and WhatsApp group. Most of these additions focus on shopping features, as Facebook looks to maximise…
Social Media Breakdown: Digital Marketing with Instagram
Instagram is one of the fastest rising social media platforms. Since launching in 2010, Instagram has not only changed its look and introduced some features that were quickly imitated by its competitors (Stories and Polls to name a few), but it’s become the most-used social…
Social Media Breakdown: Digital Marketing with LinkedIn
LinkedIn isn’t used by everyone, but for B2B companies it’s one of the best social media platforms out there. Used largely by professionals, LinkedIn is a digital marketing must-have if you’re looking to engage with business leaders, investors, and other professionals from all industries. Sharing…
Social Media Breakdown: Digital Marketing with Twitter
Twitter isn’t for everyone. Some people love it, some people loathe it, and some people just don’t get it. Despite some negative press (although what social media channel isn’t guilty of that at the moment?) Twitter is still going strong, with over 126 million daily…
Why your company needs social media marketing
If you want to increase your digital marketing clout, social media is a good place to start. It might seem like social media is for personal communications, but that’s no longer true, and since 3.4 billion people use social media (that’s almost 80% of internet…
Using social media to market your event
Organising an event is no mean feat. Who do you want to attend? How will you ensure they show up? How will you even get the word out that your event is happening? The easy answer is social media.
Do you want to know how much time you spend on social media? Facebook is about to tell you…
Most of us probably feel we spend too much time on social media. Whether you’re all-out addicted, checking your newsfeeds on break times, or double screening in with the TV on in the evening, it’s hard to deny that lurking on social channels has become…
Taking back control: Instagram users may soon be able to remove followers
Instagram is testing a way for public users to remove their followers. At the moment, the only way to control your following, and therefore who views your profile, photos, and stories, is to make your account private. But public accounts, such as brands, celebrities, and…
3 Reasons Why Crafting Unique Instagram Content Isn’t That Important
Everywhere I look there is content surrounding originality and reality on Instagram. From TheSlowTraveller’s fake trip to Disneyland to Multiplicity’s data visualisation map showing us that no Instagram photo is unique, it’s easy to believe there is little value in dedicating time to running an…