What is SEO? Search Engine Optimisation or SEO, is a broad term that covers all the techniques used to increase a website’s visibility in organic search results. This can be inclusive of web development techniques incorporating HTML and web design, and digital marketing practices focussing…
With all the changes having been rolled out as part of Google’s Search Algorithms update and Search Quality Rating guidelines, it’s easy to be concerned about how these might affect your content’s web page ranking. But you needn’t be concerned, we’ll break it down for…
Search Engine Optimisation isn’t something you can just ignore, crossing your fingers and hoping it will happen by itself, but it isn’t something to be afraid of either. SEO may sound complex and specialist, but as we have explored in earlier blogs, it is quite a…
When we talk about SEO, keywords tend to be a subject that comes hand in hand. Since SEO is all about the content you create to rank higher than your competitors in search engines, the phrases you use to affect those rankings are vital to…
Thanks to our SEO expertise, we’ve carried out a variety of SEO ‘deep dives’ for clients to help them understand peaks and troughs in their web traffic, the reasons behind them, and a range of potential solutions. From our research, we identified a number of…
The answer to this question is not as obvious as it sounds. The role of a keyword is to drive quality, relevant traffic to your business website. In one sense keywords are the words which directly define what you do and offer to your intended…
What is SEO? SEO stands for Search Engine Optimisation. It’s becoming a more commonly used term, not just in marketing and tech circles, but for tech savvy folks who want to get their businesses heard on the web by improving their rankings, driving traffic, building…
As our phones are getting smarter, so are our consumers, meaning we need a smarter website to boot. An incredible 1.2 billion people are using the web from their mobile devices, that’s 80% of the overall web traffic using their smartphone to look at your…
