When you think about Google Ads’ Pay Per Click (PPC) campaigns and their key components, keywords might be one of the first things that comes to mind. It’s true that keywords, along with your ad copy, are just a couple of the most important factors…
When we started working with Immortal Sport, the main goal was to drive sales for their Stourhead Weekend – two days of triathlons and running events at one of England’s most popular National Trust estates. As well as converting sales and increasing awareness of their…
Although new GDPR laws were brought into effect in May 2018, we still find companies sending us emails asking us whether we’d like to opt-in to their mailing lists, or worse, completely missing the mark in terms of compliance. A lot of businesses still seem…
It’s no secret that here at OggaDoon HQ, we absolutely love our food. It’s why we bring in and share lunch, as well as have meals out together as a team every month, sharing our personal favourite recipes and those restaurants that we adore. We…
The uncertainty of bringing on a marketing agency to work alongside your own team can be intimidating – but it shouldn’t be. It’s perfectly possible to have a communications company like OggaDoon work alongside your CMO, Marketing Manager, Content Writers and/or Marketing Executives, acting as…
After losing a legal case in the USA, Domino’s Pizza now need to rethink app development accessibility for their website and app to ensure that all people can use them. In a major landmark case which may have ripples across tech companies developing apps around…
What is SEO? Search Engine Optimisation or SEO, is a broad term that covers all the techniques used to increase a website’s visibility in organic search results. This can be inclusive of web development techniques incorporating HTML and web design, and digital marketing practices focussing…
You might not think you need media training. Maybe you’ve not even thought about media training at all… but if you’re running a business, the chances are you and your employees would benefit greatly from it. For many of us, the thought of media training…
To end the year of 2018, we invited Kane Fulton, Entrepreneur Engagement Manager, Yorkshire, Tech Nation, to share his insight into the growth of tech in the UK – and his insight for 2019. What do you think is most exciting about tech innovations in…
Like all areas of marketing, a lot can happen in a year. In this blog, we’re looking ahead to 2019, and some of the top trends for events that we think are in store. Some are experimental, some you might already be trying out, but…
