After losing a legal case in the USA, Domino’s Pizza now need to rethink app development accessibility for their website and app to ensure that all people can use them. In a major landmark case which may have ripples across tech companies developing apps around…
What is SEO? Search Engine Optimisation or SEO, is a broad term that covers all the techniques used to increase a website’s visibility in organic search results. This can be inclusive of web development techniques incorporating HTML and web design, and digital marketing practices focussing…
You might not think you need media training. Maybe you’ve not even thought about media training at all… but if you’re running a business, the chances are you and your employees would benefit greatly from it. For many of us, the thought of media training…
To end the year of 2018, we invited Kane Fulton, Entrepreneur Engagement Manager, Yorkshire, Tech Nation, to share his insight into the growth of tech in the UK – and his insight for 2019. What do you think is most exciting about tech innovations in…
Like all areas of marketing, a lot can happen in a year. In this blog, we’re looking ahead to 2019, and some of the top trends for events that we think are in store. Some are experimental, some you might already be trying out, but…
One of the challenges of social media marketing is that it’s always changing – as soon as you feel comfortable and confident in what you’re doing, the platform updates its algorithms and it can feel as though you’re back to square one. Businesses that are…
Organising an event is no mean feat. Who do you want to attend? How will you ensure they show up? How will you even get the word out that your event is happening? The easy answer is social media.
In this Ultimate Guide to Event Marketing, we’ll be showing you how to fully prepare, plan, and promote your event based on the advice and experience of our digital marketing and event marketing specialists. Regardless of whether you’re hosting or being hosted at an event,…
When you look up the definition of crowdfunding it’s easy to think that you can simply post your idea online, and thousands of people will throw money at you. If only it was that easy! There are so many places to raise money online, each…
Equity crowdfunding is the process of offering a proportion of your unlisted business in exchange for financial investment. Essentially, you are selling shares in your company so that if you do well your investors will profit, but if you fail, your investors may stand to…
