After losing a legal case in the USA, Domino’s Pizza now need to rethink app development accessibility for their website and app to ensure that all people can use them.

In a major landmark case which may have ripples across tech companies developing apps around the world, with the three-judge panel stating that ‘full and equal enjoyment’ of a product or service must be possible for people of all abilities.

With the World Bank Group estimating that one billion people, or 15% of the world’s population, experiencing a form of disability of some form, it’s critical that app developers recognise the need to diversify their thinking around app development accessibility.

After all, if your competitors do so, they are going to immediately access 15% of the market that you cannot.

If you are developing an app and want to ensure it is as accessible as possible, Scale 90 may be the perfect thing for you: a structured launch campaign that includes data analysis, Beta users, marketing comms, press and media, and more.

Talk to us now and discover what Scale 90 will do for your app launch.