Health marketing strategies must, by definition, be different from marketing strategies used in other industries. Regulation and expectations mean that your health marketing strategies need to be considered differently – but that doesn’t mean you have to throw away the creativity and settle for boring.
A strong health marketing campaign will look to blend a focused strategy with creative tools to reach your audience, and this is where we at OggaDoon love to push the boat out. Just because it has never been done before, that doesn’t mean it cannot be done now.
Many health and health tech companies come to us looking for that fresh edge. Their ideas have become a little stale and repetitive, and things that used to work simply don’t deliver any more. If you’re making the same health marketing mistakes over and over again, it can get wearying.
That situation is exactly what we love. After all, what is a health marketing agency like OggaDoon for if not to challenge health brands on what they’ve ‘always done before’? Health marketing strategies will never work perfectly forever; you need to pivot your focus and see how together we can breathe life back into the brand.
So if you’re looking for health marketing and your company is going around in circles, perhaps it’s time to break the cycle and talk to us. Your health marketing strategies will get a second chance at life. Talk to us now.