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Quick wins for brand marketing

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In the current climate, it’s natural to be looking for ways to quickly generate new business through brand marketing. Here at OggaDoon, we’ve got you covered. 

Here is a short list of ways you can make a big difference to your brand marketing, quickly:

  1. Get on all platforms

    • It may sound obvious, but small volumes of social media posting often doesn’t make a drop in the ocean. Make sure your brand is regularly posting on all social media platforms: Facebook, Instagram, LinkedIn, Twitter, YouTube, TikTok and more. It’s also worth while getting content out in other places such as high DA websites, business hubs and industry networking sites – many of these will happily host your blog content for free and provide important backlinks for your brand.
  2. Engage with other brands

    • This one is easily missed. So you’ve set up accounts on social media and are regularly posting ads part of your brand marketing strategy. But you’re forgetting one important thing, engagement. You need to engage with other brands and users, comment on their posts, retweet and share, even DM. A lot of brand marketing is about building a genuine community and this is a great way to do so.
  3. Kit out

    • An old school brand marketing method, and yet, one of the most effective: branded merchandise. In our digital age of Zoom calls and homegrown content, use every opportunity to get your branding out there. We recommend branded mugs to use on Zoom, hoodies, T-shirts, even water bottles and phone cases.

      Tip: if you want to go the extra mile, send some of this merch to your clients too. Who doesn’t like free stuff?

  4. Churn out SEO content

    • Brand marketing is all about being found by those searching for what you do. The best way to ensure this happens is to intensely focus on SEO. A good way to start is to churn out a high volume of relevant, authoritative blog content that is cleverly written with the right keywords. Let us know if you need help with this.
  5. Utilise GMB

    • GMB means Google My Business. It’s the business information that appears on the right hand side of search results on Google. It gives relevant information about your business’ location, opening times, updates, photos, and reviews. It’s an extremely powerful tool that drives significant amounts of traffic to your website. Successful brand marketing needs to make the most of GMB.
  6. Locate your audience are and go there

    • This may seem simple but it’s probably the most important tip for quick wins for brand marketing. If you want people to know about your brand, work out who you want to target, find where they are, and get there too. Quick and simple.

 

The quickest way to increase your brand presence is to perform a digital reboot. Are you ready for yours? Yes.

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